Tag Archives | Marketing

Are We Too Old To Be Creative?

Are we too old to be creative? I don’t even know you, but I know the answer. No! When I reached 30, I was really bummed. Over the hill. No great mathematician, so they said, ever had a significant discovery after age 30. But then, I was no mathematician. But still, was life over? Be […]

Continue Reading 0

Manufacturing Marketing Matters

And now, a brief interlude to discuss marketing. I have helped a few companies (actually way too few) focus their marketing efforts over the years. Through a mutual friend, Rebecca Geier, I met Bruce McDuffee, Director of the Manufacturing Marketing Institute. He recorded an interview with me about marketing for manufacturing. It’s a podcast where […]

Continue Reading 0

Smart Marketing For Engineers

Rebecca Geier was the first marketing person I met at National Instruments in my first year after leaving manufacturing for media. She has remained a friend whom I respect. A few years ago she left NI and founded TREW Marketing–an agency specializing in helping clients develop and execute marketing projects to an engineering customer. She […]

Continue Reading 0

Personal Productivity Tips

Summer vacation is over and it’s “Back To Work” time. What does that mean for most of us? Rushing from task to meeting to email to meeting to task? Do we try “multi-tasking” only to get lost in missing details and focus? Do we try concentrating on two or three things at a time? I’m […]

Continue Reading 0

Security Approaches for Industrial Internet of Things

Personal interlude After leaving the “magazine editor business” a year ago, probably for good as a full-time editor anyway, I turned to just keeping this blog active. Readership has increased slowly but steadily over the past eight months. About as many people will see an article here as on a magazine Website (not as many […]

Continue Reading 1
Follow

Follow this blog

Get every new post delivered right to your inbox.