After many years of Automation Fair expos from Rockwell Automation, the 2024 edition from November 18-21 in Anaheim boasts a new look and feel. Registration is now open for what Rockwell Automation calls, “a vibrant convergence of innovation, learning, and networking opportunities for industrial operations and technology leaders worldwide.”
The Rockwell publicity team pulled out the old Thesaurus. The four-day agenda is meticulously curated with exclusive programming found nowhere else, featuring tailored sessions, tracks, tours, and experiences designed to inspire and empower attendees. From hands-on learning to executive forums, attendees will gain insights into overcoming production challenges, enhancing resilience, agility, and sustainability, and making a significant impact in their industries.
One reason that Automation Fair always had very high attendance was that distributors brought their best customers and prospects (I did that a few times). Customer attendance was free of charge. This year’s event is much more like the traditional customer conference of its competitors. That means more content and also a fee to attend. Check out the sessions. Good content and networking makes it all worthwhile.
Event Highlights:
- Daily Keynotes: A fan favorite! Prepare to be inspired by industry experts and thought leaders driving meaningful change. Hosted Monday-Wednesday and open to all attendees.
- Expo: Explore more than 120 interactive exhibits across a half-million square feet of the Expo floor, Discovery Theaters showcase new product launches, and Expo tours are available to maximize time on the Expo floor.
- Education: 450+ hours of advanced training, 400+ domain expert presenters and 275+ educational sessions. Experience hands-on labs for interactive training and participate in product and technology sessions focusing on cutting-edge use cases and demonstrations.
- Off-site Tours: Back by popular demand, off-site tours are a unique opportunity to get close to the action at local cutting-edge industrial facilities.
