I first started hearing seriously about data ops last year at a couple of IT conferences. Then a group of former Kepware executives founded High Byte to point data ops specifically to the manufacturing industry. I told them I thought they had something there.

A representative of Seagate Technology sent me information about a study done with IDC about data in organizations. I haven’t had a relationship with Seagate for many years, but this is a timely report about enterprise data pointing out that 68% of data available goes unleveraged and that manufacturing is a laggard in this arena.

As enterprise data proliferates at an unprecedented pace – set to grow at a 42.2.% annual rate over the next two years – a new report from Seagate and IDC has revealed that the majority (68%) of data available to enterprises goes unleveraged, meaning data management has become more important than ever. 

Furthermore and somewhat surprisingly, the manufacturing sector shows the lowest level of task automation in data management, lowest rate for full integration of data management functions as well as low adoption of both multicloud and hybrid cloud infrastructures. 

The report also identifies the missing link of data management—DataOps—which can help organizations harness more of their data’s value and lead to better business outcomes.

The report, Rethink Data: Put More of Your Data to Work—From Edge to Cloud is based on a survey of 1500 global enterprise leaders commissioned by Seagate and conducted by the research firm IDC.

“The report and the survey make clear that winning businesses must have strong mass data operations,” says Seagate CEO Dave Mosley. “The value that a company derives from data directly affects its success.”

Some additional findings include:

  • The top five barriers to putting data to work are: 1) making collected data usable, 2) managing the storage of collected data, 3) ensuring that needed data is collected, 4) ensuring the security of collected data, and 5) making the different silos of collected data available.
  • Managing data in the multicloud and hybrid cloud are top data management challenges expected by businesses over the next two years.
  • Two thirds of survey respondents report insufficient data security, making data security an essential element of any discussion of efficient data management.

The missing link of data management is reported to be data operations, or DataOps. IDC defines DataOps as “the discipline connecting data creators with data consumers.” While the majority of respondents say that DataOps is “very” or “extremely” important, only 10% of organizations report having implemented DataOps fully. The survey demonstrated that, along with other data management solutions, DataOps leads to measurably better business outcomes. It boosts customer loyalty, revenue, profit, cost savings, plus results in other benefits.

“The findings of this study illustrating that more than two-thirds of available data lies fallow in organizations may seem like disturbing news,” said Phil Goodwin, research director, IDC and principal analyst on the study. “But in truth, it shows how much opportunity and potential organizations already have at their fingertips. Organizations that can harness the value of their data wherever it resides—core, cloud or edge—can generate significant competitive advantage in the marketplace.”

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